Customer Success Intelligence

When it comes to marketing, customer segmentation is one of the most proven strategies. There are various marketing tactics that can be applied for different customer segments. And these segments are often made for new customers (or prospects). Bu...

Check out these 8 Strategies for Customer Retention which are followed by the top CSMs in order to engage the customers and reduce churn.

Customer retention is a critical component to the success of your business. It entails the maintenance of continuous business relationships with customers over an extended period. Conventionally, Customer retention refers to the number of customer...

Customer retention is of great importance when it comes to your SaaS product success. Here’s the 5 techniques to improve your SaaS customer retention rates.

For the subscription economy, customer retention is the whole and sole conception. Read about the Foundation of the Subscription Economy in detail.

If you think you are like most of the SaaS managers, you are committed to growing your business. But to do that, you must ensure that whatever you do results in customer stickiness. For that is all that matters. As a company, you would not take a ...

There was a time when a customer was only seen as a one time buyer by the companies. Then it evolved into the subscription based business model where customer retention became a prominent aspect. A lot of studies and efforts were taken by the orga...

The business of the customer market has a golden rule, one which sticks to customer retention and claims them as ‘Always right’. It is never fun to let go of your clients. Letting off clients’ results in letting off profit which then results...

Ever wondered what impact does customer retention create on businesses? According to a survey, 65% of a company’s business comes from existing customers. Additionally, a 5% boost in customer retention can increase profits of the business up...

Goes without saying, customer retention is an important aspect of the success of any organization. You might as well be aware that retention of the customers not only leads to overall cost savings of the company but also contributes radically to t...

Ever wondered what difference a successful SaaS retention strategy can bring to your business? According to a study by Bain & Co., just a 5% increase in customer retention rates could potentially boost profit up to 95%! Yes, tha...

Ever since the boom of the SaaS industry, customer retention has become the top-most priority for business owners as they realized the immense benefits of it. Unlike earlier companies whose main focus was on acquiring new customers, the SaaS based...