Customer Success Intelligence

“Customer Success” provides a direct and positive impact on the Perceived Value while delivering more personalized interventions in driving product adoption.

Customer success is a method of determining performance and satisfaction based on results. It’s a way to demonstrate the real-world impact of your product. Instead of hypotheticals or projections about how your product will impact your customers...

SaaS companies rely on customer success, or CSM per se, for their own success. Customers have more choices and opportunities to move on to a competitor’s product or service, thanks to the SaaS subscription delivery model. This relatively new way...

SaaS companies rely on happy customers for success. Monthly subscriptions mean you have to sell your product each month. If a service doesn’t meet a customer’s needs, or the customer is dissatisfied with a product, the customer can easily canc...

Customer success is a crucial consideration for businesses that provide solutions through a SaaS model. When customers use your service and derive measurable value, they remain as customers and present opportunities for additional revenue. Busines...

Customer success is an exciting and relatively new concept in business. To be sure, the goals of a customer success initiative have been around for many years. Companies have long understood the importance of delivering value to a customer, and su...

So, you’ve nurtured and moved a lead through your sales and marketing funnels and turned a prospect into a bonafide customer. Someone’s purchased your product. The transaction’s been completed. You’ve secured a sale. That&#...

“Customer success” has become one of the business’ biggest buzzwords. While other business terminology comes and goes throughout the years, this is one that isn’t likely to disappear. In fact, regardless of your brand, cust...

Here is your chance to learn everything about negative churn in the SaaS industry.

Customer success is an effective method for evaluating your customers’ journey. It helps ensure that customers derive value from your SaaS solution. It’s a key component for customer retention since people are more likely to be happy with — ...

SaaS companies tend to keep a close eye on churn, as it indicates a measure of failure: customers who try out their product and decide it isn’t worth continuing to pay for. However, as it turns out, there is a category of accounts where the cust...

Customer success v/s customer support – Responsive customer support is a significant component of customer experience, customer success is the goal of any forward-minded company.