The ever increasing competition in the business setting calls for entrepreneurs to find strategies they can use to make sure their brands stay ahead of their rivals. One way small businesses can do so is by enhancing their business processes using business process management tools that help in refining business operations. However, small businesses often have reservations when it comes to adopting new technologies, such as process management software.
When small enterprises haven’t espoused business process management, all the companies’ functions are dealt with by small teams of workers through spreadsheets, documents, or direct communication. Without standardized processes, each employee ends up doing things in their own way. This, consequently, creates more problems for your business down the road, including:
- The difficulty of tracking down past communication as workers communicate directly through emails
- The need to constantly check approvals
- There will always be bottlenecks that are normally very hard to identify
- All functions have to be accomplished manually
- There is increased confusion owing to the lack of streamlined communication between teams
Fortunately, business process management can enable you to get rid of these drawbacks that may affect the efficiency and productivity of your staff members. Even though most small business establishments are sometimes hesitant to adopt BPM tools in their early stages as they believe they are still not big enough to implement them, embracing business process management tools early essentially helps an organization build a very strong foundation.
While most big enterprises have adopted BPM software, there is still untapped potential for small businesses. Please continue reading to know why you need to embrace BPM tools for your company.
This is a type of software that helps businesses design, model, monitor, execute, and optimize their operations, thereby supporting managers in each phase of business process management. This tool helps entrepreneurs to substitute repetitive and time-consuming functions with automated workflows to enhance customer experience, and employee efficiency, and eliminate errors in business processes. Business process management is typically categorized into three groups, comprising:
Human-centric BPM
This BPM type essentially focuses on tasks performed by humans to make sure that they are carried out at the right time and by the right team.
Integration-centric BPM
This BPM connects various tools to allow the smooth flow of information within your organization, as a result reducing the manual transfer of data.
Document-centric BPM
This BPM involves the management of documents to ensure better control of processes by approving and avoiding email chains. It also entails organizing digital and physical assets.
As the customers’ demands and market trends continue to evolve with each passing day, you need to make sure that your business processes are as efficacious as possible in order to adapt to the continually changing market conditions. In the currently digitized business world, conventional processes are without a doubt energy drainers and time wasters. You, therefore, need to embrace BPM tools for your small business so as to realize their untapped potential, which includes:
Improving the overall productivity and efficiency of your employees
You will need to adopt BPM tools in order for you to streamline and automate your processes. These tools will allow you to develop a robust framework that will guide all the company’s processes, thus enabling your managers to document, monitor, and optimize all the tasks assigned to different teams. For instance, you can automate some functions, such as customer onboarding, inventory management, and invoice processing, thus reducing errors and the need to perform tasks manually. This will, in turn, lead to increased employee productivity and efficiency. BPM software is also instrumental in lowering employee turnover and cost of managing workers, setting KPIs and benchmarks, and augmenting human resource processes, like staff training approaches and the hiring process.
The transparency of the system will help your workers to better understand the decisions made by the management team and their roles in your firm’s success. In fact, a survey by GoRemotely found that engaging workers resulted in a 21% rise in a company’s profits. They will further feel more empowered and valued with these tools at their disposal. They can also grow professionally as they can monitor their performance to know what is expected of them, compare themselves with others, and set realistic improvement goals in certain areas. They can, in turn, anticipate workloads, plan, and complete their tasks within the set deadlines with a higher degree of efficiency.
Lowering the possibility of human errors
Even though human mistakes are often hard to avoid, they can be harmful to your business success if not mitigated. However, utilizing business process management software can help you reduce mistakes in your business operations as it will provide you with automated ways of achieving your targets with minimal efforts. With automation of processes by integrating different data sources, the need to enter data manually is eliminated, consequently lowering the potential for making mistakes. The integrated data sources usually provide access to timely, relevant, and accurate information. You will, hence, need to have data quality policies and standards and employ data validation and cleansing techniques and tools in order to avoid compromising the reliability and validity of your BPM solutions. That way, you can rest assured the decisions made within your organization are backed by accurate, valid, and reliable information.
The other ways BPM tools can help plummet errors within your company is by managing resignations, employee vacations, and sick leaves, keeping track of the tasks each team member is working on, scheduling activities and meetings, properly allocating projects and resources, managing suppliers, partners, and third-party vendors, having a detailed overview of tasks, projects, and their deadlines, reallocating projects efficiently, and increasing transparency and cooperation. This means that business process management should be an integral part of your organization to ensure that the management team will not have a rough time overseeing the affairs of your corporation.
Promoting visibility within your company
Whether you run an established or a start-up business, you can be sure that processes will at some point get tangled up. For instance, the continuous onboarding of new hires means that you will have to frequently adjust your operations, as micromanagement is no longer an option in today’s business environment. It’s obvious that it can be time-consuming and tedious to delegate work to other team members, but you can rest assured that you will assign tasks to the right employees when you have a BPM tool in place. This will subsequently allow you to promote transparency and visibility within your corporation.
You can also encourage transparency and visibility within your organization by:
1. Discussing with job candidates about important company matters during the hiring process and letting them understand your workflow
2. Scheduling meetings after some time and directly acting on feedback from the members of staff
3. Encouraging your employees to always speak up whenever they are aggrieved
4. Giving your team members access to information pertaining to their planned roles and the context of such data
5. Sharing the results you have attained with the entire team
Promoting visibility within your organization will be a game changer as your employees will feel as a part of your company, and therefore, put more efforts toward achieving your set goals and objectives. You will, as a result, increase your revenues and employee retention rates in the long run while at the same time attracting more talents to join your firm.
Reducing operating expenses
It goes without saying that small businesses normally operate on tight budgets because of inadequate resources. In this regard, BPM tools come in handy as they can help you lessen operational costs by diminishing the need to adopt expensive software solutions or recruit more staff members. And since business process management is characterized by automation, you can be sure to save on costs by minimizing errors and the need to redo tasks. The main aim of cutting operating expenses is to increase the return on investment due to the fact that reducing the prices of your services or products is not always a viable option because it can adversely impact the overall success of your business. A business process management tool will enable you to streamline operational expenditure by reducing risks, automating the repetitive tasks, supporting collaboration among team members, and improving your products without the need to use a huge amount of resources.
A BPM tool is also vital to your business as it can allow your management team to gain a better understanding of how to properly allocate resources and then monitor whether or not they are used optimally. Real-time analysis and reporting can further be undertaken to optimize workflow and effectively manage the profit-generating activities and projects.
Enhancing your customers’ experience
Do you know why a customer can stop buying your products or services? People usually drop a given brand after having a bad experience using it. Having a business process management software can help you augment your clients’ satisfaction levels by a mile and bolster customer retention rates and referrals. A BPM tool is crucial in catching up with the current market trends, making it possible to meet your customers’ needs and demands. It can also help improve your customers’ satisfaction rates by ensuring timely delivery of orders, personalization of information, the quality of your services and products exceeds the expectations of your clients, and what you produce is based on the prevailing market demands and needs. A BPM software can as well enable you automate customer inquiries, ensure timely follow-ups, and track your employees’ interactions with clients.
You will need to focus more on your customers in order to identify their diverse needs, preferences, and demands. Since these parameters will keep on changing from time to time, you will need to optimize business processes using BPM tools to be able to meet your clients’ demands and needs rather than focusing more on selling your services or products. Having a customer-centric business process management software will support solution-based strategies, re-engineer processes, and encourage innovation within your corporation, making your business processes more flexible and oriented toward improving your customers’ experience. It’s important to note that having leaner processes will give your workers more time to focus on activities that can bolster your clients’ experience.
Boosting your company’s agility
The business environment is continually changing, making it necessary for corporations to be more flexible. For instance, you may be forced to incorporate changes within your company due to new business regulations, emerging competition in the market, market demands, and technological advancements. But with improved business agility, you will be able to easily adapt to both the external and internal changes in the market without being required to spend colossal amounts of resources. This will, in turn, help you to efficiently respond to your customers’ demands and increase your competitiveness within the industry you operate in. You will also have the capacity to adjust to both your employees’ and clients’ behaviors and values with a better agility.
You can only manage to do all these things by having flexible processes that can be fine-tuned to align with the changing needs of both your customers and firm. But your managers will need to note the changes and use the generated reports to predict how the fluctuations are likely to affect your overall business processes.
Wrapping Up
The current market setting is undoubtedly characterized by stiff competition owing to the continued advancement of technologies, evolving customers’ demands, preferences, and needs, and increased number of players. This now calls for the implementation of business process management in your small business to help you tap the potential of BPM tools and stay ahead of your rivals in the industry you operate in. Having a BPM software will be crucial in bolstering your employees’ efficiency and productivity, reducing human errors, promoting visibility within your company, improving your business agility, lowering operations costs, and enhancing your overall customers’ experience, and in turn, increasing their retention rates.
Shivani is a talented CS manager with the skillsets to elicit, scope and manage end-to-end B2B SaaS project delivery. She has a keen interest in depicting her learnings in customer success by writing resourceful blogs and articles.
Published September 28, 2023, Updated May 06, 2024